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Afternoons at the

A blog to guide you through the tech, the messaging, the design and, of course, the astrology as it relates to life and branding.

Aterlier

For those who don’t know me…

Hey, I’m Kelli (Founder & Creative Director) here at Square Peg.   Before Square Peg Studio you could find me over at Hey, I’m Kelli doing very similar things, with a brand that didn’t quite feel right.

Nearly 5 months ago I woke up in the middle of the night with a very clear idea of who I’m serving.  I wrote a long iNote to her at 3 am that began with… 

For those who don’t know me…

Hey, I’m Kelli (Founder & Creative Director) here at Square Peg.   Before Square Peg Studio you could find me over at Hey, I’m Kelli doing very similar things, with a brand that didn’t quite feel right.

Nearly 5 months ago I woke up in the middle of the night with a very clear idea of who I’m serving.  I wrote a long iNote to her at 3 am that began with… 

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