Your Brand Demands More Than A Presence- 

it deserves to have a pulse.

The memorable brands aren’t just seen.

They’re felt. 

At Square Peg Studio, we craft brands that captivate, connect, and command attention—transforming your presence into an experience that’s impossible to ignore.


Brand Strategy
Brand Design
Showit Website Design
Brand Messaging
Brand Strategy
Brand Design
Showit Website Design
Brand Messaging
Brand Strategy
Brand Design
Showit Website Design
Brand Messaging
Brand Strategy
Brand Design
Showit Website Design
Brand Messaging

Hey, I’m Kelli, founder of Square Peg Studio, where I help lady solopreneurs turn their de lulu dreams into brands that feel as bold and boutique as they are.

Think of me as your branding BFF—the one who cuts through the tech tornadoes, niche nightmares, and endless content carousel to help you create a digital altar to NOT just what you do, but who you are.

In other words, my kink lives in helping you uncover and own the version of yourself you’ve been quietly holding back—the one your dream clients are dying to meet.

Because when your brand looks like you, sounds like you, and feels like you, the people you’re meant to serve won’t just notice—they’ll know you’re exactly what they’ve been looking for.


Hey, I'm Kelli

With my trifecta of skills—design & tech wizardry, wordsmithery, and coaching that makes you feel deeply seen & heard—we’ll craft a presence that doesn’t just exist, but expresses every ounce of your creative essence.  

Tired of going it alone? 

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Talk to me

If you’ve made it here, you’re either on the verge of something brilliant or on a caffeine high (I feel you either way).

Schedule a call let's talk about it. In 30 minutes, I’ll help you sort through what’s next for your brand and if I’m the one to help you make it happen.

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I so appreciate you reaching out and will get back to you within 24-48 hours.